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brandXpress Blog

Tag: collective consciousness

9 Things To Consider When Naming Your Brand

Since we talked here earlier about Naming Don’ts, let’s see some DO’s on the matter. Without any doubts, choosing a name is one of the most important decisions a company can make when launching a brand. More than that, when we’re talking about small businesses it seems that the most stressful thing about starting a new company was not manufacturing of products or advertising to customers, but coming up with a name.

Here is a list of 9 things that should be taken in consideration when naming a new business or product:
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Posted on September 26, 2006 by Daniel 1
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